Automated Marketing

Proposal for MonkeyKing

STEP 1 - Get New Patrons in the Door

Get in the Google "3-Pack" - It's a MUST!

Google "My Business" Listing Complete & Optimized

  • Your Google "My Business" Listing is of SUPREME Importance to Your Success!
  • Every field needs to be filled out properly.
  • Photos and Videos need to be Named and Geo-Optimized Properly BEFORE uploading.
  • Leave NOTHING to chance here. Perfection is Required.

Citations - SEO

  • EXACTLY PERFECT CITATIONS distributed to the important Business Listing Sites
  • Listings need to be monitored and updated "letter perfect" with any changes.
  • Structured Markup on your Website is a MUST
  • Standard SEO tasks need to be completed regularly to maintain 3-Pack Inclusion and Rank.

Reviews - Gathering, Publishing, Mitigating

  • More than 50 Reviews with average of 4.5 Star Ratings a MUST
  • 5-Star Reviews need to be Responded to & then Published Online immediately.
  • Reviews with Less Than 3 Stars need to be addressed and NOT published until and unless the person changes it to a 4 or 5 star.

STEP 2 - Get Them Back for a 2nd Visit

Capture Their Contact Information

VIDEO: Using "Free WIFI" to Collect Customer Contact Information

Example Cell Phone Collecting Form

  • During First Visit: Capture Emails with Free WIFI
  • During First Visit: Capture Cell Numbers with "Text {KEYWORD} to..." Offers (coupon code, etc.)
  • First Week Followup: CCCP (Content, Content, Content, Pitch)
  • PITCH 2nd Visit - Coupon, Special Table Reserved, Chef/Bartender Wants You to Review New Recipe/Drink, etc.
  • When They Come In: Give Personal Attention, Express Extreme Gratitude and GET THEIR REVIEW

STEP 3 - Get Them Back Regularly

Use Automated Marketing to Compel People to Love Your Place

Bring Them Back with Direct Marketing

Continue with CCCP​ (Content, Content, Content, Pitch)

  • Content Ideas:
    • Funny photo of the week
    • Celebrity Visitors
    • Photos of New Recipes
  • Pitch Ideas:
    • Mid-Week "Blue Light Specials" 
    • 24-Hour "Use it or Lose it" Coupon Codes

PRICING - Our Quote for You

Normal Price - $20,000 Setup + $2,500/month.

"Buddy" Price - $5,000 Setup + $1,500/month.

Package Includes the Following:

  • Google "My Business" Listing Setup
  • Facebook Business Page Setup (or audit)
  • Yelp Listing Setup (or audit)
  • Distribution to Business Citation Sites
  • Verify proper installation of Structured Markup code on your website
  • Google "My Business" SEO
  • Setup Automated Review Gathering, Publishing & Mitigation System
  • Set up "Free WIFI" Lead Gathering System Hardware, API Connections & Dashboard
  • Set up Cell Phone Lead Gathering System
  • Set up List Management System
  • Set up Automated Email/SMS Messaging Campaign
  • Set up SMS Broadcasting System
  • ALSO INCLUDED: Professional Persuasive Copywriting
  • ALSO INCLUDED: Outside-the-Box Consulting
  • ALSO INCLUDED: Coordinating your Automated Marketing with your other marketing.

How to Contact Us

Peter Dudek

peter@goodmailservice.com

Brian Dennison

(858) 353-5643

Kenny Johnson

(210) 834-1125

Copyright 2016 by PBK Consulting. All rights reserved.